We're Building the Methodology While Building Your Transformation
We're not a traditional consultancy with 50 years of history. We're practitioners who've redesigned workflows in our previous roles and now we're doing it for clients. You get to influence how we work.
Why We Started Sustainawav
The Problem We Saw:
Companies are scrambling to adopt AI. They buy tools, hire consultants, launch pilots.
Result: Most see less than 20% efficiency gains.
Meanwhile, AI-native startups can operate at significantly lower cost.
The gap: It's not the AI. It's the workflows.
Traditional companies automate existing processes.
AI-native companies design processes around AI from day one.
Our Background:
We've spent the last 3 years redesigning workflows in our previous roles:
- Sales operations that went from 15 leads/week to 70+ leads/week
- Support systems that scaled 8x without new hires
- Content operations that increased output 12x
We saw the same pattern everywhere: Redesign beats automation by significant multiples.
The Decision:
Rather than do this inside one company, we decided to do it for many companies.
That's Sustainawav.
Our Approach
First Principles Thinking
We start with outcomes: "If we built this today with 2025 AI, how would we design it?"
Not: "How do we automate step 7?"
But: "Do we need step 7?"
This approach has been validated by companies like Tesla, SpaceX, and successful AI-native startups.
We're applying it to established companies.
90-Day Production
Long transformation programs often fail. Markets move too fast.
Business transformation research suggests:
• Long programs (18+ months) have higher failure rates
• Focused short initiatives (90 days) show better success
• Speed beats perfection in rapidly changing markets
We deliver working workflows in 90 days, then optimize.
Knowledge Transfer
We're not building a consultancy that wants clients forever.
We're building a methodology that companies can use themselves.
Our goal: After 6-12 months, you don't need us.
Why Founding Clients Matter
What We're Figuring Out:
- Which workflows transform easiest (vs. hardest)
- How long implementation really takes
- What training works best
- Which tools deliver on promises (most don't)
- What causes failures (and how to prevent them)
What You Get:
- 50% discount on all services
- Direct influence on our methodology
- Partnership relationship, not vendor relationship
- Extended support (30 extra days included)
- First-mover advantage in your market
This Is Genuine Collaboration
You're not a guinea pig. You're a partner.
We have the methodology (tested in our previous roles). You help us refine it for broader application.
Both sides win.
What We Get:
- Real-world validation of methodology
- Case studies to help future clients
- Feedback to improve our approach
- References and testimonials
Our Principles
Honesty Over Sales
We'll tell you if:
• AI can't solve your problem
• You're not ready for transformation
• We're not the right fit
• Another approach makes more sense
We'd rather lose a sale than set wrong expectations.
Evidence Over Claims
We make specific projections:
• Up to 50-70% cost reduction
• Up to 3-5x productivity improvement
• 90 days to operational
These are based on:
• Our previous work experience
• Industry research and benchmarks
• AI capability analysis
As we complete founding client engagements, we'll add real case studies.
Partnership Over Vendor
Founding clients aren't transactions. They're partnerships.
We succeed when you succeed.
That means:
• Flexible on timeline if needed
• Collaborative on approach
• Transparent about what's working (and what's not)
• Committed to your success, not our process
Who We Are
Small Team, Deep Experience
We're not a 500-person consultancy with junior analysts.
We're practitioners who've done this work:
• Redesigned dozens of workflows in previous roles
• Led digital transformation initiatives
• Built and scaled AI-powered operations
• Trained teams to operate independently
Now we're doing it for clients.
Tool-Agnostic
We don't sell AI tools. We don't get kickbacks.
We use what works:
• Claude Agent SDK, OpenAI Agent SDK for LLMs
• Custom Scripts or n8n for Automations
• Industry-specific tools as needed
Best tech stack for the job, not best or easiest one for our margins.
Outcome-Focused
We're measured by:
• Cost savings achieved
• Productivity improvements
• Time to operational independence
• Your ability to continue without us
Not by hours billed or projects sold.